{"id":10226,"date":"2024-07-01T17:43:52","date_gmt":"2024-07-01T15:43:52","guid":{"rendered":"https:\/\/dev-refonte.marsatwork.fr\/cas-client\/mydid-au-commencement-etait-lidentite\/"},"modified":"2025-02-06T11:35:40","modified_gmt":"2025-02-06T10:35:40","slug":"in-the-beginning-was-identity","status":"publish","type":"maw_work","link":"https:\/\/dev-refonte.marsatwork.fr\/en\/cas-client\/in-the-beginning-was-identity\/","title":{"rendered":"In the beginning was identity"},"content":{"rendered":"\n<div class=\"ghostkit-grid ghostkit-grid-gap-md\"><div class=\"ghostkit-grid-inner\">\n<div class=\"ghostkit-col ghostkit-col-12\"><div class=\"ghostkit-col-content is-layout-flow wp-block-grid-column-is-layout-flow\">\n<div class=\"ghostkit-grid ghostkit-grid-gap-md\"><div class=\"ghostkit-grid-inner\">\n<div class=\"ghostkit-col ghostkit-col-12\"><div class=\"ghostkit-col-content is-layout-flow wp-block-grid-column-is-layout-flow\">\n<div class=\"block--block_header-cas-client dark min-h-[680px] flex flex-col items-end justify-center \" data-block_bcc8a732de07cfa4a2b7905ec3ff60b4>\n  <div class=\"pt-[220px] pb-45 md:pb-90 relative w-full\">\n            <div class=\"absolute h-full w-full left-0 top-0\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"2002\" height=\"897\" src=\"https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/title-wrap-MyDid.jpg\" class=\"w-full h-full object-cover\" alt=\"\" srcset=\"https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/title-wrap-MyDid.jpg 2002w, https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/title-wrap-MyDid-300x134.jpg 300w, https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/title-wrap-MyDid-1024x459.jpg 1024w, https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/title-wrap-MyDid-768x344.jpg 768w, https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/title-wrap-MyDid-1536x688.jpg 1536w, https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/title-wrap-MyDid-500x224.jpg 500w, https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/title-wrap-MyDid-800x358.jpg 800w, https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/title-wrap-MyDid-1280x574.jpg 1280w, https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/title-wrap-MyDid-1920x860.jpg 1920w\" sizes=\"auto, (max-width: 2002px) 100vw, 2002px\" \/>\n            <div class=\"absolute w-full h-full top-0 left-0 bg-black\/20\"><\/div>\n        <\/div>\n    \n    <div class=\"container relative\">\n        <div class=\"md:max-w-[60%]\">\n            <div class=\"prose prose-sm md:prose dark:prose-invert \">\n                                    <div class=\" aos-init\" data-aos=\"fade-down\" data-aos-offset=\"-200\" data-aos-delay=\"930\"\n                        data-aos-duration=\"1200\" data-aos-easing=\"ease\" data-aos-mirror=\"true\" data-aos-once=\"false\"\n                        data-aos-anchor-placement=\"top-center\">\n                        <div class=\"md:text-20 uppercase mb-28\"><span>MyDID<\/span>\n                        <\/div>\n                    <\/div>\n                                                    <div class=\" aos-init\" data-aos=\"fade-down\" data-aos-offset=\"-200\" data-aos-delay=\"940\"\n                        data-aos-duration=\"1200\" data-aos-easing=\"ease\" data-aos-mirror=\"true\" data-aos-once=\"false\"\n                        data-aos-anchor-placement=\"top-center\">\n                        <div class=\"\">\n                            <h1 class=\"font-title\">In the beginning was identity&#8230;<\/h1>\n                        <\/div>\n                    <\/div>\n                            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<div class=\"bg-beige relative w-full inner-section-light\">\n    <div class=\"container \">\n        <div class=\"flex flex-wrap md:space-x-16\">\n            <div class=\"min-w-full md:min-w-[calc((100%-(16px*2))_\/_2)] flex-1 relative py-46 md:py-92\">\n                <div class=\" aos-init\" data-aos=\"fade\" data-aos-offset=\"-350\" data-aos-delay=\"950\"\n                    data-aos-duration=\"1200\" data-aos-easing=\"ease\" data-aos-mirror=\"true\" data-aos-once=\"false\"\n                    data-aos-anchor-placement=\"top-center\">\n                                            <div class=\"text-20 md:text-30\"><p><span>Who are you? Through a system of verifiable references aggregated on its own smartphone, MyDID allows its users to identify themselves, connect and provide the necessary information without giving up all their personal data.<\/span><\/p>\n<\/div>\n                                    <\/div>\n            <\/div>\n            <div\n                class=\"min-w-full md:min-w-[calc((100%-(16px*2))_\/_2)] flex-1 relative flex flex-col pb-32 md:pl-130 md:-translate-y-[150px]\">\n                                    <div\n                        class=\"py-32 px-48 rounded-[10px] bg-white text-black overflow-hidden md:max-w-[480px] mb-44 md:mb-88\">\n                        <div class=\"max-h-full overflow-auto \">\n                            <div class=\" aos-init\" data-aos=\"fade\" data-aos-offset=\"-200\" data-aos-delay=\"950\"\n                                data-aos-duration=\"1200\" data-aos-easing=\"ease\" data-aos-mirror=\"true\"\n                                data-aos-once=\"false\" data-aos-anchor-placement=\"top-center\">\n                                                                    <div class=\"mb-12 md:text-20\">\n                                        <p class=\"!m-0\">&quot;We wanted to create a space of trust based on a healthier and more responsible relationship between Internet users and digital players. And give a concrete reality to MyDID, an identity specialist, through prototyping.&quot;\n                                        <\/p>\n                                    <\/div>\n                                                                                                    <div class=\"mb-12 font-title font-medium\"><span>MyDID project manager<\/span><\/div>\n                                                                                            <\/div>\n                        <\/div>\n                    <\/div>\n                                <div class=\" aos-init\" data-aos=\"fade-down\" data-aos-offset=\"-600\" data-aos-delay=\"950\"\n                    data-aos-duration=\"1200\" data-aos-easing=\"ease\" data-aos-mirror=\"true\" data-aos-once=\"false\"\n                    data-aos-anchor-placement=\"top-center\">\n                                                                    <div class=\"md:text-20 mb-32\">Solutions<\/div>\n                        <ul class=\"flex flex-wrap flex-col\">\n                                                            \n                                                                    <li class=\"flex flex-wrap\">\n                                                                <span\n                                    class=\" border pt-5 px-10 pb-2 text-14 font-medium rounded-[6px] mr-8 mb-8 last:mr-0\"><a\n                                        href=\"\"><span>Design sprint<\/span><\/a><\/span>\n                                                                                                                            \n                                                                <span\n                                    class=\" border pt-5 px-10 pb-2 text-14 font-medium rounded-[6px] mr-8 mb-8 last:mr-0\"><a\n                                        href=\"\"><span>Print, digital and video<\/span><\/a><\/span>\n                                                                                                                            \n                                                                <span\n                                    class=\" border pt-5 px-10 pb-2 text-14 font-medium rounded-[6px] mr-8 mb-8 last:mr-0\"><a\n                                        href=\"\"><span>Brand Platform<\/span><\/a><\/span>\n                                                                    <\/li>\n                                                                                                                            \n                                                                    <li class=\"flex flex-wrap\">\n                                                                <span\n                                    class=\" border pt-5 px-10 pb-2 text-14 font-medium rounded-[6px] mr-8 mb-8 last:mr-0\"><a\n                                        href=\"\"><span>Prototyping<\/span><\/a><\/span>\n                                                                                                                                                <\/ul>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"ghostkit-grid ghostkit-grid-gap-no\"><div class=\"ghostkit-grid-inner\">\n<div class=\"ghostkit-col ghostkit-col-12\"><div class=\"ghostkit-col-content is-layout-flow wp-block-grid-column-is-layout-flow\">\n<div class=\"block--block_text-image-full z-[1] \" data-block_e6f426b901362b519f55476aae82d6da>\n  <div class=\" aos-init\" data-aos=\"fade\" data-aos-offset=\"-200\" data-aos-delay=\"\" data-aos-duration=\"600\" data-aos-easing=\"ease\" data-aos-mirror=\"true\" data-aos-once=\"false\" data-aos-anchor-placement=\"top-center\">\n    <div class=\"relative overflow-hidden image-left \">\n      <div class=\"container\">\n        <div class=\"flex flex-wrap -mx-8 md:-mx-16\">\n          <div class=\"w-full md:w-1\/2 md:px-16 [.image-left_&#038;]:order-1 [.image-right_&#038;]:order-2\">\n\t\t                      <div class=\"md:absolute [.image-left_&#038;]:left-0 [.image-right_&#038;]:right-0 md:w-1\/2 h-full max-h-[350px] md:max-h-none\">\n                  <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"496\" src=\"https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/mydid-05.gif\" class=\"w-full h-full object-cover\" alt=\"\" \/>              <\/div>\n\t\t\t                <\/div>\n          <div class=\"w-full md:w-1\/2 px-8 md:px-16 [.image-left_&#038;]:order-2 [.image-right_&#038;]:order-1\">\n            <div class=\"[.image-left_&#038;]:md:pl-100 [.image-right_&#038;]:md:pr-100 py-98\">\n\t\t\t                        <div class=\"prose prose-sm md:prose dark:prose-invert\">\n                  <div class=\" aos-init\" data-aos=\"fade\" data-aos-offset=\"-200\" data-aos-delay=\"\" data-aos-duration=\"800\" data-aos-easing=\"ease\" data-aos-mirror=\"true\" data-aos-once=\"false\" data-aos-anchor-placement=\"top-center\">\n\t\t\t\t            <p><span>With Marsatwork, the start-up specializing in \u201cdecentralized identity\u201d worked in isolation for 5 days, the time to arrive at a product designed from start to finish: user journey, design, application, visual identity, branding\u2026 The challenge was to transform a complex technology (which is based on blockchain) into a tool that can be used by everyone, which speaks to both investors and end users. <\/span><\/p>\n                  <\/div>\n                <\/div>\n\t\t\t\t                  <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"ghostkit-grid ghostkit-grid-gap-md\"><div class=\"ghostkit-grid-inner\">\n<div class=\"ghostkit-col ghostkit-col-12\"><div class=\"ghostkit-col-content is-layout-flow wp-block-grid-column-is-layout-flow\">\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"2432\" height=\"1264\" src=\"https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/image-1.gif\" alt=\"\" class=\"wp-image-8275\"\/><\/figure>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"ghostkit-grid ghostkit-grid-gap-no\"><div class=\"ghostkit-grid-inner\">\n<div class=\"ghostkit-col ghostkit-col-12\"><div class=\"ghostkit-col-content is-layout-flow wp-block-grid-column-is-layout-flow\">\n<div class=\"block--block_text-image-full z-[1] \" data-block_f56081fa6ba97fbc2692ecf350358e97>\n  <div class=\" aos-init\" data-aos=\"fade\" data-aos-offset=\"-200\" data-aos-delay=\"\" data-aos-duration=\"600\" data-aos-easing=\"ease\" data-aos-mirror=\"true\" data-aos-once=\"false\" data-aos-anchor-placement=\"top-center\">\n    <div class=\"relative overflow-hidden image-left \">\n      <div class=\"container\">\n        <div class=\"flex flex-wrap -mx-8 md:-mx-16\">\n          <div class=\"w-full md:w-1\/2 md:px-16 [.image-left_&#038;]:order-1 [.image-right_&#038;]:order-2\">\n\t\t                      <div class=\"md:absolute [.image-left_&#038;]:left-0 [.image-right_&#038;]:right-0 md:w-1\/2 h-full max-h-[350px] md:max-h-none\">\n                  <img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"496\" src=\"https:\/\/dev-refonte.marsatwork.fr\/app\/uploads\/2024\/07\/mydid-04.gif\" class=\"w-full h-full object-cover\" alt=\"\" \/>              <\/div>\n\t\t\t                <\/div>\n          <div class=\"w-full md:w-1\/2 px-8 md:px-16 [.image-left_&#038;]:order-2 [.image-right_&#038;]:order-1\">\n            <div class=\"[.image-left_&#038;]:md:pl-100 [.image-right_&#038;]:md:pr-100 py-98\">\n\t\t\t                        <div class=\"prose prose-sm md:prose dark:prose-invert\">\n                  <div class=\" aos-init\" data-aos=\"fade\" data-aos-offset=\"-200\" data-aos-delay=\"\" data-aos-duration=\"800\" data-aos-easing=\"ease\" data-aos-mirror=\"true\" data-aos-once=\"false\" data-aos-anchor-placement=\"top-center\">\n\t\t\t\t            <p class=\"text-16 md:text-20\">Results<\/p>\n<ul class=\"featured-list--arrow\">\n<li class=\"text-26 md:text-30\">Prototyping an application<\/li>\n<li class=\"text-26 md:text-30\">Product test<\/li>\n<li class=\"text-26 md:text-30\">Innovation made easy<\/li>\n<li class=\"text-26 md:text-30\">Wording<\/li>\n<li class=\"text-26 md:text-30\">Branding<\/li>\n<\/ul>\n                  <\/div>\n                <\/div>\n\t\t\t\t                  <\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Avec Marsatwork, la start-up sp\u00e9cialis\u00e9e en \u00ab\u00a0identit\u00e9 d\u00e9centralis\u00e9e\u00a0\u00bb a travaill\u00e9 en vase clos pendant 5 jours, le temps d\u2019aboutir \u00e0 un produit pens\u00e9 de bout en bout<\/p>\n","protected":false},"featured_media":9536,"template":"","meta":{"_acf_changed":true,"ghostkit_customizer_options":"","ghostkit_custom_css":"","ghostkit_custom_js_head":"","ghostkit_custom_js_foot":"","ghostkit_typography":""},"maw_expertise_tag":[293,296,303,310],"maw_work_category":[305],"class_list":["post-10226","maw_work","type-maw_work","status-publish","has-post-thumbnail","hentry","maw_expertise_tag-design-sprint-en","maw_expertise_tag-print-digital-video-en","maw_expertise_tag-plateforme-de-marque-en","maw_expertise_tag-prototypage-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/dev-refonte.marsatwork.fr\/en\/wp-json\/wp\/v2\/maw_work\/10226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev-refonte.marsatwork.fr\/en\/wp-json\/wp\/v2\/maw_work"}],"about":[{"href":"https:\/\/dev-refonte.marsatwork.fr\/en\/wp-json\/wp\/v2\/types\/maw_work"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dev-refonte.marsatwork.fr\/en\/wp-json\/wp\/v2\/media\/9536"}],"wp:attachment":[{"href":"https:\/\/dev-refonte.marsatwork.fr\/en\/wp-json\/wp\/v2\/media?parent=10226"}],"wp:term":[{"taxonomy":"maw_expertise_tag","embeddable":true,"href":"https:\/\/dev-refonte.marsatwork.fr\/en\/wp-json\/wp\/v2\/maw_expertise_tag?post=10226"},{"taxonomy":"maw_work_category","embeddable":true,"href":"https:\/\/dev-refonte.marsatwork.fr\/en\/wp-json\/wp\/v2\/maw_work_category?post=10226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}